Web30 okt. 2014 · But Ikea was the first marketer to feature a gay couple in a mainstream commercial. Twenty years ago. The 1994 spot below, from Deutsch, ran after 10 p.m. in … Web27 jul. 2024 · Ikea was the first one to show a gay couple as part of a TV campaign. As it happens, not everybody was pleased with the ad. There were angry conservatives calling for a boycott of the company, irate customers flooding the Ikea phone lines, and there was even a bomb threat in a store in Hicksville, New York.
This IKEA Ad Was The First Mainstream TV Commercial To Feature Gay ...
Web21 nov. 2013 · In1994, Ikea became the first company in the world to feature a gay couple in a mainstream television commercial. But the company, once a symbol of progressive Scandinavian values, has... Web13 aug. 2015 · In 1994, Ikea became the first brand to feature a gay couple in a national TV ad. This itself is a landmark, but what really makes the ad stand out is how casually the … neighbor thank you
Ads that made history: IKEA
Web31 jan. 2024 · In 1994, Ikea ran this television commercial in major East Coast US markets. (Interestingly, the commercial’s art director was Patrick O’Neill who went on to be Chief Creative Officer a… Web16 mrt. 2024 · If you guessed IKEA, you might be correct. News and media zine/blog Boing Boing insists that IKEA created the first mainstream tv commercial with gay people. The below video from 1994 sees a gay couple talking about getting a table from IKEA. Steve and his unidentified partner joke about their three year relationship and how the table … Web24 jan. 2013 · In fact, in 1994, IKEA was the first major company to air an ad featuring a homosexual couple. The spot, created by Deutsch NY, might have provoked a bomb … neighbor telling lies about me